The New "Sunshine State" Staple: Barron Trump Unveils SOLLOS Yerba Mate
PALM BEACH, FL — A new era of lifestyle beverages is dawning in South Florida. SOLLOS Yerba Mate, the highly anticipated startup featuring Barron Trump as a director, has officially pulled back the curtain on its debut offerings.
Moving beyond the buzz of its high-profile leadership, the brand is positioning itself as the definitive drink for the "Sunshine State" lifestyle.
The Flavor of Summer: Pineapple + Coconut
The brand’s first major reveal is a tropical powerhouse: Pineapple + Coconut. Marketed as the "perfect summer drink," the flavor profile is designed to evoke the breezy, outdoor spirit of Palm Beach.
Unlike many competitors that launch with a dizzying array of options, SOLLOS is taking a "quality over quantity" approach. The company recently shared that they have obsessed over this single recipe to ensure it is "flawless" before expanding further.
Format: Available in sleek, light blue 12-packs.
Availability: Launching May 2026 exclusively online at
sollos.com Design: The packaging features a bold sun graphic, reflecting the brand’s core philosophy.
The Philosophy: "It Begins Where It Ends"
The name SOLLOS is more than just a catchy label; it’s a tribute to the daily rhythm of Florida life.
SOL: Spanish for "sun," representing the energy of the sunrise.
LOS: "Sol" spelled backward, representing the tranquility of the sunset.
Together, the brand aims to capture the full cycle of the day, offering a clean, functional caffeine source that carries drinkers from morning activity to evening relaxation.
A New Generation of Leadership
While the Trump name brings global recognition, the venture is a collaborative effort among a group of young entrepreneurs.
Barron Trump, currently a student at NYU’s Stern School of Business, is joined on the board by several former classmates from Oxbridge Academy, including Spencer Bernstein and Stephen Hall.
"We set out to create a lifestyle beverage brand built around clean and functional ingredients," said co-founder Spencer Bernstein. "Something that complements the opportunity to spend time outdoors year-round."
Quick Facts: SOLLOS at a Glance
| Feature | Details |
|---|---|
| Product Type | Ready-to-drink Yerba Mate (Caffeinated Herbal Tea) |
| Target Launch | May 2026 |
| Funding | $1 Million raised via private placement |
| Headquarters | Palm Beach, Florida |
| Key Ingredients | Focus on clean, functional, and natural caffeine |
As yerba mate continues to explode in popularity across the U.S. as a smoother alternative to coffee, SOLLOS is hitting the market at the perfect time. With its deep roots in Florida’s coastal culture and a minimalist, premium aesthetic, the brand is ready to make a major splash this spring.
